What I learned creating ads on Facebook (plus a tutorial roundup)

Image by Jen Mayfield. Copy by Jessica Cross. TDC's Facebook ad preview.

Image by Jen Mayfield. Copy by Jessica Cross. TDC’s Facebook ad preview.

I’m not naturally a leap-before-you-look kind of gal. And creating my first Facebook ad for The Design Consortium, where I write copy and analyze websites, was no exception.

I knew I could write the copy according to Facebook’s character length specifications for our particular ad objective. What unnerved me was the process of setting up the ad. Fortunately, I had TDC team depending on me to get it done–that’s the cure!

I learned that the process of creating a Facebook ad, though detailed, is easy.

Continue reading “What I learned creating ads on Facebook (plus a tutorial roundup)”

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